About Fortitude Financial Group

Let’s Do This Together

31 Years of Experience

Step into your NOW!

Our foundation is built on excellent service and years of in-depth market experience. Through our strategy and choice of specific investments, we guide you in addressing your retirement needs as you work towards your financial goals.

Our Team

Meet Robert & Cheryl

OUR MISSION


We are eager to listen to your needs so we can create solutions for your family, business, investment and life insurance needs with your retirement goals in mind. We incorporate a wide mix of growth and risk options, utilizing sound investment principles for sustainable income. We are here to do Relationship with you.


Robert Lee

President

The best compliment we receive is you sharing us with those you have relationship with. Thank you for your referrals of friends, coworkers and family. 



Robert’s passions are his family, tennis, traveling and teaching God’s Word. He and Cheryl have 6 adult kids and 13 grandchildren.

With my Wife of 7 beautiful years, Cheryl.

My eldest son Christian and his beautiful wife Lyci

My lovely daughter Isabel and her adoring husband Daniel

With my Wife of 7 beautiful years, Cheryl.

My eldest son Christian and his beautiful wife Lyci


Cheryl Lee-Morales

Client Relationships & Events

Cheryl is eager to get to know you so you too can experience the family atmosphere at FFG. She creates amazing client events. She loves to share her heart. She loves spending traveling, time in The Word and with our grandchildren.


Ciara Perez-Morales

Digital Media Marketing Director

Ciara handles Social Media (Instagram, FB, LinkedIn and website) and Client Events. Married to Wilson since 2016, their children are AJ, Eva, and Ezekiel. Her passions are singing at church, writing and photography.

Robert is licensed in these states:

  • Florida
  • Georgia
  • Louisiana
  • Maryland
  • Ohio
  • Tennessee